Jeremy Price founded Graphistudio in the UK back in 1999 when digital cameras were all but non existent.
Coming from a senior sales and marketing background with several global household brand names behind him, Jeremy saw a great new innovation in albums with the lay flat book that was invented by Graphistudio over 10 years earlier. He researched the UK & Ireland Wedding photography market and set out to launch Graphistudios products into the UK professional photography market place. Travelling the country with the Original Wedding book, visiting photographers, doing roadshows and exhibitions as well as building relationships with associations to show this new concept, it was at first treated with scepticism by many in the industry as it was so revolutionary.
In that time of film, many took a lot of convincing but the early adopters soon realised the huge potential for profit that the Graphistudio Wedding Books gave them and many are still good customers today. During the early period direct marketing to wedding couples using the skills of his previous careers, through creative advertising campaigns, extensive PR and even exhibiting National Wedding shows along with marketing to the trade he convinced brides to go in and ask photographers for a Graphistudio album as an important part of their wedding day.
As time passed, technology improved and Graphistudio continued to go from strength to strength with new ideas, new processes and adopting techniques years before others even considered them.
Jeremy slowly built a strong UK & Ireland team to handle training, customer service, exhibitions and all aspects of the home market business to help UK & Ireland photographers achieve their goals, as Graphistudio continued to innovate and bring exceptional new professional only products to the social & commercial photography market place.